
Step into the fast-paced world of digital marketing and advertising with this comprehensive introductory course. Designed for beginners, students, and professionals alike, you’ll learn how digital ads work—from banner ads and social media to video, audio, and programmatic buying. Taught by an industry expert with over a decade of experience across top brands and agencies, this course gives you the tools to understand and succeed in today’s digital advertising ecosystem.
Through real-world examples and clear explanations, you'll explore ad types, pricing models, targeting techniques, ad serving, and reporting. Whether you're looking to grow a business, break into the industry, or boost your marketing knowledge, this course is your gateway to mastering digital advertising.
This course includes: